What’s the forecast looking like for your business?

Weather forecasting has improved massively over recent decades. Fifty years ago, predictions of more than one day were dubious to say the least. People would look backwards at weather patterns and historical records to try and figure out what was coming. But today a one week forecast is as accurate as a typical three day forecast in the 1980’s. How did that come about? The European Centre for Medium-Range Weather Forecasts is the world-leading weather prediction centre. It operates one of the largest supercomputers in Europe and has the world’s largest archive of numerical weather prediction data. Weather satellite observations have also revolutionised forecasting and future programmes will make data even more abundant. We’re getting better and better at predicting what the weather has in store for us.

Better forecasting has made a huge impact on our lives, helping us prepare for storms and floods, enabling businesses to prepare for whatever nature has in store, helping governments develop future policies, and informing us of changes to our climate patterns.

But what about the forecast for your business? How can you tell if the future is bright or stormy? Many businesses would answer this by looking back at the data they’ve compiled. Unfortunately, there’s a fundamental flaw in this approach. Businesses that do this don’t realise they have a problem until it’s too late. Far better to have a system in place that predicts where risks lie, before they materialise. That’s what DeepFathom has done.

Whatever business you’re in, getting ahead of the game and predicting what may happen is a key to success. Unfortunately, KPI’s and Audits only tell half the story. By the time productivity targets, effectiveness and efficiency measures are visible, it’s too late. The damage has already been done.

To address this DeepFathom developed an online software platform and ground-breaking assessment tools, that uncover shortfalls in advance. Our predictive analytics provide the insights to drive better operating techniques and behaviours, helping to improve organizational performance. We do this by taking a deep-dive into the culture and behaviours within an organization.

If you want to know what the weather is going to be like, you don’t look backwards, you look forward. That’s the approach DeepFathom takes. By looking at the behaviours within an organization we can predict what the future looks like so you can take the necessary steps to achieve the growth you’re seeking. It’s a barometer for business.

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DeepFathom has helped organisations of multiple sizes and sectors across the world. Clients range from MOD, nuclear power, tech starts ups to agriculture and tourism.

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